Thursday, March 15, 2007

POSB Everyday Credit Card

I did not apply for the POSB Everyday Credit Card but i received the card from the Bank. This show that how aggressive the DBS credit card marketing and they are aiming to become the leading credit card issuer in Singapore. Currently the leading credit card issuer is UOB. Below is the letter that the DBS send it to me.

Dear Value Customer,

We are always finding ways to enhance your experience with POSB by giving you the best deals in town. That's why we've specially prepared the POSB Everyday Credit Card just for you.

The POSB Everyday Credit Card has been recently featured in The Sunday Times (8 october 2006) articl "10 of the best credit cards to own", where Mr Leong Sze Hian, president of the Society of Financial Services Professionals, is reported to have said that the POSB Everyday Credit Card is one of his favourites.

With the POSB Everday Credit Card, you earn cash rebates of up to 20% on all your daily expenses such as petrol, utilities, groceries, and mobile bills. What's more, you can use all the rebates earned to offset your bills instantly.

You'll find the new POSB Everyday Credit Card enclosed with this letter. However, the card has not been activated yet. To accept and start enjoying all the priviledges, simply visit any DBS/POSB ATM (locations listed on www.posb.com.sg) and follow the steps listed on the right-hand bar.

If you have an internet banking account with us, do note that the new card will be listed under your account when you log in. This is for your convenience and to facilitate the immediate use of the card should you decide to activate it. But dont worry, nothing can be charged to it, if you have not activated the card. rest assured, the security of your account is of the utmost importance to us.

Naturally, you're under no obligation to accept this offer, and need not take any action if you choose to decline. For enquiries, please call 1800 339 6666 to speak with our Customer Service Officers anytime.


Yours sincerely,


Raymond Ang
Managing Director &
Chief Operating Officer
Regional Consumer Banking Group


Then the attched card folder also got the following statement :

Activate your card now. Visit any DBS/POSB ATM and activate your card by 2 May 07, failing which the card will be cancelled automatically.

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